- Navigate to the ‘Targeting’ menu on the left-hand side and select ‘Create Segment'
- Fill in the Segment Details: ensure you select the correct country and product as this will affect the data available for use
- Fill in the Campaign Information: Add the advertiser, campaign flight dates as well as the estimated number of impressions
- Once this is done, you can define your segment:
- Find a Dataset by navigating the Taxonomy or by using the search box
- Drag and drop it into the Segment model
3. You have the possibility of grouping datasets together: Drag and drop the datasets onto each other
This functions let you create
- Start modelling!