A. Setting up Footfall Measurement in mediasmart
Below are the steps you need to take to begin measuring in-store visits in real-time:

  1. Upload your list of areas, or geolist, to mediasmart.
  2. Select the uploaded list in the targeting field "Conversion Geolist"
  3. In your campaign's general section, select Adsquare's Footfall Measurement as a tracking tool
  4. Add all other elements (creatives, targeting, etc.) and finish setting up your campaign
  5. Receive store visits information through the analytics dashboard in real-time

B. Reporting in Mediasmart
In order to access the reports available through the real-time measurement, this can be done within the Campaign Dashboard or the Analytics Dashboard in case of more granularity.

For further information on Reporting on mediasmart, click here.

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