Using the AMP

Look here for more information on building audiences, managing campaigns and audience details

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32 articles in this collection
Written by Christoph Herwig and Gabriela Reyes
Segment Creation

How to create a new segment

Follow these steps to learn how to easily create your custom segment
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Written by Christoph Herwig
Updated over a week ago

How to add a dataset to a segment model

Follow these steps to learn how to easily set up your segment model by using datasets from our adsquare Taxonomy.
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Written by Christoph Herwig
Updated over a week ago

How to create a group for a segment

Learn how to create groups for your custom segment.
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Written by Christoph Herwig
Updated over a week ago

How to apply Geographical Targeting

Set up location targeting by applying a Geographical filter and model your segment.
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Written by Christoph Herwig
Updated over a week ago

How to edit the POI Radius

Define the POI radius for real-time Geo-Contextual Targeting and Audience Targeting.
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Written by Christoph Herwig
Updated over a week ago

How to apply Day-Part Targeting in Geo-Contextual Targeting

Set up a Time Filter for real-time segment targeting.
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Written by Christoph Herwig
Updated over a week ago

Onboarding a custom list of addresses/POIs

We can manually onboard an external list of addresses and points of interests not found in the AMP.
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Written by Gabriela Reyes
Updated over a week ago

How to add Day-Part Targeting to your Audience Targeting

Add a time filter filter to your Audience Targeting.
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Written by Gabriela Reyes
Updated over a week ago

How to change the look-back period

Follow these steps to manage and edit the look-back period for Audience Targeting.
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Written by Gabriela Reyes
Updated over a week ago

How to combine datasets with 'OR'

Select and combine datasets for customised targeting.
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Written by Christoph Herwig
Updated over a week ago

How to combine datasets with 'AND'

Select and combine datasets for customised targeting.
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Written by Christoph Herwig
Updated over a week ago

How to delete datasets from a segment

Learn how to delete attributes from your custom audience.
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Written by Christoph Herwig
Updated over a week ago

How to delete a group from a segment

Learn how to delete groups from your custom segment.
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Written by Christoph Herwig
Updated over a week ago

How to create a segment from Template

Learn how to create a segment using our Segment Templates from various categories such as Leisure, Automotive, Lifestyle, etc.
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Written by Christoph Herwig
Updated over a week ago
Segment Activation

How to activate a segment on a Destination Partner in the AMP

You've created your custom segment on our AMP. Now you have to activate it on your chosen Platform or DSP
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Written by Christoph Herwig
Updated over a week ago

Activate adsquare on your DSP: Active-Agent

Follow carefully the steps below to add adsquare segments to your Active-Agent campaign.
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Written by Gabriela Reyes
Updated over a week ago

Activate adsquare on your DSP: Adelphic

Follow carefully the steps below to add adsquare segments to your Adelphic campaign.
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Written by Christoph Herwig
Updated over a week ago

Activate adsquare on your DSP: Adform

Follow carefully the steps below to add adsquare segments to your Adform campaign.
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Written by Christoph Herwig
Updated over a week ago

Activate adsquare on your DSP: Adobe Advertising Cloud

Follow carefully the steps below to add adsquare segments to your Adobe/Tubemogul campaign.
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Written by Christoph Herwig
Updated over a week ago

Activate adsquare on your DSP: Google DV360

Follow carefully the steps below to add adsquare segments to your Google Dv360 campaign.
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Written by Christoph Herwig
Updated over a week ago

Activate adsquare on your DSP: Hawk

Follow carefully the steps below to add adsquare segments to your Hawk/TabMo campaign.
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Written by Christoph Herwig
Updated over a week ago

Activate adsquare on your DSP: LiquidM

Follow carefully the steps below to add adsquare datasets to your LiquidM campaign.
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Written by Christoph Herwig
Updated over a week ago

Activate adsquare on your DSP: Mediasmart

Follow carefully the steps below to add adsquare segments to your Mediasmart campaign
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Written by Christoph Herwig
Updated over a week ago

Activate adsquare on your DSP: Splicky

Follow carefully the steps below to add adsquare segments to your Splicky campaign
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Written by Christoph Herwig
Updated over a week ago

Activate adsquare on your DSP: The Trade Desk

Follow carefully the steps below to add adsquare segments to your TTD campaign.
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Written by Christoph Herwig
Updated over a week ago